In 2001, BSN; was founded in Boca Raton, Florida with a single goal: to formulate and distribute the most advanced sports nutrition products in the world. Since its humble beginnings, BSN has grown into a global leader in the sports nutrition marketplace with a focused dedication to creating dynamic, cutting-edge and result-producing nutritional supplements.
Driven by our core credo, “Innovate – never duplicate,” BSN has been doing just that for over a decade now. Case in point: the BSN brand, labels, advertising and, most importantly, our products have won over 40 consumer-voted sports nutrition awards since 2005, more than any other brand in the industry. The company’s reach has become truly global, yet BSN remains as devoted as ever to the core values and grassroots principles that made the brand stand out from the pack in the first place.
BSN reach and exposure are truly global, with products shipped to over 40,000 retailers nationally and distributed in over 90 countries worldwide. Its diverse product line has always produced results among the company’s core demographic; however, the majority of its products are multi-functional enough that they offer applications for a myriad of lifestyles and consumer types, setting BSN apart from a number of its competitors whose products lack this valuable mass appeal. Given this potential for tapping into broader markets, BSN is committed to bringing top-of-the-line nutritional supplementation and beverages to a mass audience through broadened distribution channels and innovative partnerships